Though search engine giant Google has been tight-lipped on the actual connection between a strong presence on social media and an increase in a website’s ranking in a search results page, several websites were able to show that strong social signals were indeed able to improve SEO.
Videos are fast becoming significant mediums in internet marketing, especially in the wake of faster and more reliable internet connections today. This is not surprising, considering that videos respond to people’s need for instant gratification. In fact, statistics culled from the Statistics Brain Research Institute indicate that the attention span of the average web user has significantly reduced today, compared to a few years back. Continue reading
Google uses a complex algorithm to determine the ranking of websites displayed on their results page. While the exact formula that they use to accomplish this goal is a well-kept secret, there are many things that businesses in Riverside, California can do to improve their website’s ranking.